A boutique with a pan-India presence and an ambitious growth plan, Zeus IP aims to become the leading IP law provider in the South Asia region by the end of the decade. Bringing together professionals with a diverse range of skills and backgrounds, including engineering, physics, chemistry and economics, the firm is able to offer in-depth services across the spectrum of IP matters, and has a particularly strong reputation around the world for its work in trademarks.
Sources spoke of their “very good experiences” with founder and managing partner Gunjan Paharia, who leads the firm’s trademark and copyright group. Praised for her intelligence and organisation, she was named in our “40 under 45” survey of India’s leading young lawyers last
year. Fellow partners Naveen Varma and Sujit Thakur are jointly responsible for the patents and designs team. All three partners are based in the New Delhi headquarters.
The firm's enforcement work on behalf of Red Bull in India, which involved devising and implementing the company’s strategy as well as prosecution, is still held by Paharia to be a career highlight. The firm provided similar assistance in connection with the children’s character Noddy of Dream Works Classics in India. Other notable matters include pursuing an injunction against Ani Kanneganti’s 2012 film Mr Nookayya (previously called Mr Nokia) on the grounds of the title’s similarity to the Finnish telecoms corporation Nokia International, and prompting the withdrawal of an application by a rival company for the use of the ICrave mark in India.